Projects
7 Rifles, British Army
The British Army really doesn’t need an introduction. 7 RIFLES is part of the RIFLES infantry regiment. It has a proud heritage and strong reputation.
We started working on projects with the battalion during the Covid pandemic to demonstrate the excellent work they do.
Aims
- Demonstrate the work that is going on even during the pandemic.
- Enhance internal communication.
- Drive recruitment.
Impacts
- Increased internal awareness through enhanced communications such as a calendar of events and a soldier produced newspaper.
- Improved external awareness through video creation.
- Increased awareness of 7 RIFLES battalion through social media campaign.
Resume Foundation
Resume helped people who faced barriers to employment. We helped them when they secured a contract with the West Midlands Combined Authority in collaboration with Coventry University. Until this time Resume had never worked in this region and needed this project to hit the ground running.
Aims
- Raise profile and establish connections with local businesses.
- Achieve maximum enrolment for the courses.
- Celebrate participants’ achievements.
Impacts
- Engaged target audience and course enrolment at 100% through social media campaign.
- Businesses and prospective participants reached through a series of citywide events.
- Relationships established and developed with businesses and local authorities through a range of marketing streams.
- Profile raised through coverage on local radio, TV and podcasts.
Healthcare Charity
This charity was a small charity which provided care at home. It had plans to grow in the future but had recently received a disappointing report from the CQC. We came in to help them out.
Aims
- Improve reputation among potential service users.
- Grow committed supporter base.
- Raise profile locally.
Impacts
- Clear and manageable marketing plan that can be implemented by non-marketing professionals.
- Improved recognisability through supporter and community events.
- Enhanced relationships and improved lead conversion through a supporter database.
- Raised profile through features on local TV
Barrington Kitchens & Interiors
Barrington Kitchens & Interiors create bespoke kitchens, bathrooms and bedrooms in the Cotswolds and London. We got involved with these wonderful people as they were moving to the Cotswolds and opening their brand new showroom near Burford.
Aims
- Establish the business in a new location.
- Make their marketing activities more efficient.
Impacts
- Full review of current marketing activities.
- Marketing goals and target audiences identified.
- Bespoke recommendations to take the marketing forward in an effective and manageable way.
Burford Tolsey Museum & Archive
Burford Tolsey Museum and Archive has a fascinating collection displaying the heritage of the town. We joined this project as the team sought accreditation from the Arts Council.
Aims
- Understand who does and doesn’t visit and why.
- Develop and broaden the audience.
- Improve accessibility and the visitors’ experiences.
Impacts
- Feedback which has encouraged development of the museum and archive.
- Market research which has identified opportunities.
- An understanding of who visits through detailed data analysis.